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Shop NowThe Greatest Of All Tones (G.O.A.T.) Blonde Shampoo and Conditioner just got a revamp. This is the ultimate duo your blonde hair needs to maintain the fresh, bright color that you get when you leave the salon. It's infused with Argan Oil + Hemp Seed Oil to help minimize as much yellow tones as possible. Plus, a NEW added ingredient, Hyaluronic Acid to help keep your hair extra hydrated, soft, and shiny. Get a boost of extra-toning action when you use these as a pair on your wash days.
Created, Tested, Loved & Backed by PRO’s to achieve and maintain healthy, brass-free strands behind the chair or in-between salon visits.
100% VEGAN & CRUELTY-FREE.
For those with blonde locks looking for powerful anti-yellow maintenance, this set has your back.
Blonde Shampoo:
Aqua (Water), Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Trideceth-2 Carboxamide MEA, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Disodium Cocoamphodiacetate, Hydrolyzed Soy Protein, Pyrus Malus (Apple) Juice, Actinidia Chinensis (Kiwi) Fruit Juice, Citrus Paradisi (Grapefruit) Juice, Citrus Aurantium Dulcis (Orange) Juice, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Argania Spinosa (Argan) Kernel Oil, Rice Amino Acids, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Cannabis Sativa Seed Oil, Hydrolyzed Adansonia Digitata Seed Extract, Sodium Hyaluronate, Tocopheryl Acetate, 1,2-Hexanediol, Glycerin, Glycol Distearate, Coco-Glucoside, Polyquaternium-10, PEG-120 Methyl Glucose Dioleate, Butylene Glycol, Betaine, Sodium Laurate, Cellulose, Polyquaternium-7, Trideceth-9, Proline, Sodium Chloride, Sodium Benzoate, Malic Acid, Hydroxyacetophenone, Potassium Sorbate, Parfum (Fragrance), Citric Acid, Hexyl Cinnamal, Linalool, Limonene, Acid Violet 43 (EXT. D&C VIOLET NO. 2).
Blonde Conditioner:
Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Cetrimonium Chloride, Caprylic/Capric Triglyceride, Hydrolyzed Soy Protein, Pyrus Malus (Apple) Juice), Actinidia Chinensis (Kiwi) Fruit Juice, Citrus Paradisi (Grapefruit) Juice, Citrus Aurantium Dulcis (Orange) Juice, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Argania Spinosa (Argan) Kernel Oil, Rice Amino Acids, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Cannabis Sativa Seed Oil, Hydrolyzed Adansonia Digitata Seed Extract, Sodium Hyaluronate, Ethylhexylglycerin, Butylene Glycol, Proline, Betaine, Benzyl Glycol, Raspberry Ketone, Trideceth-9, Sodium Benzoate, Malic Acid, Potassium Sorbate, Benzyl Alcohol, Parfum (Fragrance), Citric Acid, Limonene, Linalool, Hexyl Cinnamal, Acid Violet 43 (EXT. D&C VIOLET NO. 2)
Want more information? Check out our Ingredient Glossary.
How to use Blonde Shampoo:
After cleansing the hair with a normal shampoo, use the G.O.A.T. Blonde Shampoo and let it sit for 1-2 minutes, then rinse with cool or lukewarm water.
How to use Blonde Conditioner:
After using a normal shampoo or the Blonde Shampoo, apply the Blonde Conditioner onto your lengths and ends of the hair. Leave it on for about 3-5 minutes to see desired results or 5-10 minutes for a stronger effect, then rinse thoroughly.
How often:
This toning duo can be used every third wash. Did you just get your hair colored? We recommend waiting 3-4 weeks to prevent color from stripping or cause over-toning.
Tip #1: Wash the hair with a normal shampoo before using the Blonde Shampoo in order to achieve even toning and a clean scalp.
Tip #2: Rinse out the Blonde Shampoo or Conditioner with cool or lukewarm water so that the effects of the toning stays in the hair.
Tip #3: If you have hair extensions, lather the shampoo throughout your scalp and let the pigment run through your extensions as you rinse it out. The conditioner can be applied directly on the extensions since it's more gentle.
Sensitive skin or scalp? We recommend conducting a patch test first.
Scared of getting purple hair? We recommend conducting a strand test and leaving the shampoo or conditioner on for 1-2 minutes to see how the results will look.
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Best purple shampoo I've tried great price
I have used so many different purple shampoo/conditioners. This one is the best! My hair doesn’t feel like hay and it tones my hair so beautifully. Other purple shampoos either don’t do anything at all or turn my hair purple and blotchy. This one is just right! I have always come back to this and will continue to use pallure, this a clear winner.
Love these products!!!!
It works amazing! Whenever I see a bit of yellow undertone in my hair, I apply both of these products for about 5 mins and it’s back to beautiful blonde.
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